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DrNunley's Biz-Tips

by Dr. Kevin Nunley

Trade Show Video

Trade shows can be an excellent place to introduce your products or services to lots of interested prospects. Even if getting your own booth is too expensive or time consuming, you can often get someone else to feature your information at their booth. There's a lot going on at trade shows. Like the name implies, you sometimes have to put on a bit of a show to get the visiting public's attention.

There's no need to strap on a mini-microphone like the guy who sells french fry makers at the state fair. You can get the attention- getting the effect you want by placing a TV and VCR on a table and continuously running your own video.

This technique has become increasingly popular with trade show exhibitors and small video producers have popped up everywhere to make these inexpensive videos.

Here's why trade show videos work so incredibly well. People love television (in spite of what they say!). TV is a great way to demonstrate your product or service so people can SEE how you do it and the quality you put into your business.

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