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Encoding Text for Web
Bontrager Copyright 2004 Bontrager Connection, LLC
If you want to hide web page content from robots, and yet have it available
can be encoded with the
format, where the underline is the ASCII decimal number of the character
For example, the letter "A" would be A
Master Text Encoder, a free CGI program from
can help you with that task. Simply paste the text content into the control
panel text box and click the button. The next page contains the encoded text
ready for copying and pasting into your web page.
The encoding is to hide content from robots that can't decode content encoded
with this method. Site visitors can see the content because browsers decode
it before displaying it in the browser's window.
Content that might be encoded are:
Email addresses to hide them from
spammer's email harvesting robots.
URLs in link directories to hide
them from robots that would retrieve your links for its master's directories.
Content that's being retrieved by
other sites for use on their own web pages. While the content can be retrieved
and displayed in the encoded state, if the robot looks for content with only
specific words or phrases before grabbing the text, it will see only encoded
Just because you can; to have fun.
Any content can be encoded. But HTML
tags can't. The value of attributes can be encoded, but not the attribute
names and not the tag names.
The underlined sections of this example are sections that can be encoded:
Some browsers may correctly display web pages with attribute and tag names
encoded. But that's not the case with all browsers.
When Master Text Encoder encodes text, it encodes spaces and end-of-line
characters, too. Thus, the encoded text is all one line.
If you wish to break the line of encoded text into multiple lines, put the
line break between a semi-colon character (which is the last character of
an encoded sequence) and an ampersand character (which is the first character
of the following encoded sequence).
Even if you're not currently in position where you feel a need to encode
some of your content, Master Text Encoder is still fun to play with. It can
be downloaded at
Instructions are in the script itself.
Copyright 2004 Bontrager Connection, LLC
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